Tai Po Super City Christmas 12 million promotion
The Tai Po Super City of SHKP (00016) spent 12 million to hold a “Christmas Child Dreambook Tour" campaign. It is expected that during the Christmas season, the flow of people will increase by 10% to 15% year-on-year; the business volume can reach 4.8. 100 million yuan, up 15% to 20%.
One week ahead of the publicity, the flow of people will rise by 10%.
Fung Sau-yan, executive director of SHKP, said that Tai Po Super City had a Christmas promotion this year one week earlier than last year and enhanced smart technology, interactive experience and consumer rewards. It is expected that during the Christmas season (November 15 to January 6, 2019) The flow of people can reach 11 million. She pointed out that the first October population and business volume of Tai Po Super City rose by about 10% to 15% respectively. Among them, sales of makeup care, jewellery and sportswear were outstanding, and business rose by 15% to 40%. Not waiting.
Siu Yin-kwai, Assistant General Manager (Leasing) of SHKP Agency, said that there are 40 new tenant rental and renewal tenants in Tai Po Super City this year. The rents will maintain double-digit growth. With the successive entry of Baishi New Community and the upcoming expansion of the Science Park Upon completion, Tai Po Super City currently has a shuttle bus connecting the area to introduce new passengers.
The Tai Po Super City will be exhibiting 1,500 square feet of “Christmas Dream Castle" from November 19th to January 7th, 2019, bringing French illustrator Mary. The picture book character of Marie Desbons was brought to the scene. More than 30 Santa Clauses and Fairy characters are located in different corners of the mall. The Air Touch S.T.E.A.M interactive painting experience hall was created and 15 to 20 Christmas food trends theme Pop Up Store and Christmas S.T.E.A.M Experience Hall were opened.