Designer Liang Zhitian 3 element pick quality property

Well-known interior designer Liang Zhitian said that he often felt the investment real estate, not commonly used supply and demand data to analyze the property market, but also that units with good design assistance, to make the property to enhance the value.

In addition to the franchise interior design, Liang Zhitian, founder of Liang Zhitian Designers Co., Ltd., has also started to partner with developers in recent years to develop real estate projects, mainly for the new strategy of Capital Strategy (00497).

With the rallies of property prices, Mr Leung had sold a house of about $ 145 million for him and the people concerned. The property was purchased in Hong Kong for $ 7,800 million in 2010 for 7 years Resale book profit of 47 million yuan, an increase of 48%.

Rolling for many years to develop investment intuition

Liang Zhitian accepted the interview, his own industry in the industry for a long time, and gradually cultivate the intuition of the real estate, not detailed analysis of a property area supply and demand and other objective data to act, and vice versa is to use the feeling to judge, and if you start, Buy high quality property.

The so-called high-quality property, he believes that there are three main elements, the most important is the unit chart, because the plan determines the unit’s practical degree, a few hundred feet of units, if there are many main walls, to change the space is limited; Is the material of the property, materials, “because I was doing design, these two factors I am more sensitive and professional.” Second is the property location, but also the general public attaches great importance to the place.

He said that if the quality of the property, with the high quality of the design, can quickly enhance the property value: “If not, why developers to use a good designer?” He to Happy Valley The Hampton, for example, “Mico (capital Strategy chairman Zhong Chuyi) would like to buy this property renovation, and told me to observe the project, at first think the project is not ideal in many places, but later found that there are many places can be changed, the final market response is good.

Investment in 2008 to 290 million yuan to buy the project, then renovated to sell, to provide a total of 11, the average cost per unit of 100 million yuan.

“It is hard to say that a good design can increase the value of the property, and the old property base is poor and the property is relatively large and the property is good.

There are sometimes shortcomings, for example, in fact, he does not like the old city, Mobil Village, because these properties are too old, the appearance is not beautiful, plans are flawed. But in the past few years, but these properties outperform the market, the price floor rate of return is also higher.

Spicy tax costs are difficult to increase the purchase of goods

Mr Leung admitted that there was no interest in investing in stocks and that the stock was too large to be the same as the general Hong Kong people, believing that the property was more real and that he was also confident of the property market in Hong Kong: “I have no confidence in selling all my properties early in the morning. The intention of investing in property investment is not high because the Government’s spicy tax will increase the cost of entry and prefer to continue to hold the existing properties. “