New Year Challenge in the Property Market

Today is the 30th night of the year, and it is also the day to send pigs to welcome rats

Looking back over the past year, the property market has passed through low mountains. Although the difference is not as good as the SARS period in 2003, the property price in the first half of the year has increased by about 7%. In the past six months, the new year has entered a new age. The new pneumonia is menacing. Coupled with the political and economic factors that have troubled the years, the tone has not changed, and the property market is full of variables. It is foreseeable that the challenge this year will be even greater. .

Pinched by good factors

The year of the pig can be regarded as an eventful autumn, which also set off the new year in a thick fog. It is expected that the positive and negative factors will further intensify this year, making the property market ’s performance more repetitive and supporting the most basic factor of the property market. It is the land supply from 2017 to 2018. The decline in the high level was a major cause of the high public-private supply ratio of seven to three. The developer slowed the pace of land replenishment last year, which further reduced the supply of housing. In addition, during the period, there were no large-scale changes in land to residential use projects approved. Housing supply is under pressure in the medium term. Furthermore, the global low interest rate environment has not changed. No matter how strong the developers and buyers’ holding capacity (developers hold land and cargo tail) is, they have fundamental support for property prices.

Weaken market purchasing power

However, in the past, mainland capital that “supported” local property prices has “visibly ebbed” last year. In addition, the Sino-U.S. Trade war has developed into a protracted war, and community conflicts triggered by political events have shown no signs of calming down and directly hit all walks of life. , Greatly weakening the purchasing power of the market.


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